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Ourself Expands Range and Enters First Retail Outlet with New HA+ Replenishing Serum

A larger size of the fast-rising brand's newest skincare serum will be sold through Violet Grey.

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By: Christine Esposito

Editor-in-Chief

Ourself has expanded its range of products. Its new HA+ Replenishing Serum with Subtopical Firming Technology is a patent-pending serum that delivers a firmer, smoother, more hydrated look. Thee HA+ Replenishing Serum is sold on Ourself.com in a 15mL airless pump bottle ($145) now;  a 30mL bottle ($260) will be available exclusively at Violet Grey on Sept. 19. The launch at Violet Grey marks Ourself’s  foray into retail since launching DTC in February 2022. The formulation contains the ...

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